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Volo brings together data and intelligence from all over
the commerce ecosystem, online & offline, and uses
AI to provide real-time actionable insights.

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Data in, action out

It’s not about reporting. Data is the start, not the end.
We use intelligent machine learning algorithms to transform
massive quantities of data into actions that grow businesses.

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At Volo, we’re on a mission to rebuild retail and deliver
growth to brands, manufacturers and retailers.

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Insights

Analysis, news & advice

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Brands beware: in-app social commerce could be as powerful as Amazon

16 May 2019

Facebook is moving into social commerce aggressively with the launch of Checkout on Instagram and the news that the Facebook app’s Marketplace offering will now allow users to store payment information and pay directly through the service. Previously Marketplace functioned as a listing platform only and any transactions had to be dealt with outside of the platform.

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The best way to structure your Google Shopping campaigns

13 May 2019

Google Shopping has become central to ecommerce success. As the first port of call for most consumers, if your products aren’t surfacing on Google Shopping, you’re falling at the first hurdle. However, it’s not just about being present. Brands and retailers need to be smarter about using this platform in the best possible way to drive sales.

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6 easy steps to optimise your Google Shopping feed

9 May 2019

A Google Shopping feed is just a stream of product data that is sent to Google. This data is used to generate ads for products when relevant keywords are searched and the bid is enough for the ad to be displayed.

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